{"id":3789,"date":"2026-10-12T18:49:38","date_gmt":"2026-10-13T00:49:38","guid":{"rendered":"https:\/\/pakalb2b.com\/?page_id=3789"},"modified":"2026-10-12T19:13:11","modified_gmt":"2026-10-13T01:13:11","slug":"amazon-ads","status":"publish","type":"page","link":"https:\/\/pakalb2b.com\/en\/amazon-ads\/","title":{"rendered":"Amazon Ads \u2013 Gesti\u00f3n de campa\u00f1as publicitarias"},"content":{"rendered":"\n<style>\nbody.page-id-3789 .pkl-sticky-header{background:linear-gradient(135deg,#069b8c,#2bdaff)!important}\nbody.page-id-3789 .pkl-sticky-header,body.page-id-3789 .pkl-sticky-header .wp-block-navigation-item__content,body.page-id-3789 .pkl-sticky-header .wp-block-navigation-item__label,body.page-id-3789 .pkl-sticky-header .wp-block-site-title a{color:#fff!important}\nbody.page-id-3789 .pkl-sticky-header .wp-block-navigation-item__content:hover{opacity:.8}\nbody.page-id-3789 .pkl-sticky-header 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32px;line-height:1.6}\n.aa-btn{display:inline-block;background:#ff3300;color:#fff!important;font-weight:700;font-size:16px;border-radius:100px;padding:15px 36px;text-decoration:none!important}\n.aa-btn:hover{filter:brightness(1.08)}\n@media(max-width:781px){.aa-hero{padding:64px 0 56px}.aa-sec{padding:52px 0}.aa-w{padding:0 20px}.aa-grid3,.aa-grid2{grid-template-columns:1fr}.aa-cert{flex-direction:column;text-align:center;padding:22px}.aa-badge{padding:12px 16px}}\n<\/style>\n<div class=\"aa\">\n\n<section class=\"aa-hero\"><div class=\"aa-w\">\n<p class=\"aa-eb\"><span class=\"es\">Amazon Ads \u00b7 PPC<\/span><span class=\"en\">Amazon Ads \u00b7 PPC<\/span><\/p>\n<h1><span class=\"es\">Agencia de Amazon Ads en M\u00e9xico<\/span><span class=\"en\">Amazon Ads Agency in Mexico<\/span><\/h1>\n<p class=\"lead\"><span class=\"es\">Gesti\u00f3n de campa\u00f1as publicitarias (PPC) para marcas en Amazon.com.mx, Amazon.com y Amazon.ca.<\/span><span class=\"en\">Pay-per-click (PPC) campaign management for brands on Amazon.com.mx, Amazon.com and Amazon.ca.<\/span><\/p>\n<a class=\"aa-badge\" href=\"https:\/\/sellercentral.amazon.com.mx\/tsba\/provider-details\/Advertising%20Optimization\/c03e96b2-ca65-41b5-8d2a-f38a4d4f732f?ref_=sc_spn_alst_adt-c03e96b2&#038;localeSelection=en_US&#038;sellFrom=MX&#038;sellIn=MX\" target=\"_blank\" rel=\"noopener\">\n<svg width=\"44\" height=\"44\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#069b8c\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 2l8 3v6c0 5-3.4 9.3-8 11-4.6-1.7-8-6-8-11V5z\"\/><path d=\"M8.5 12l2.5 2.5L16 9.5\"\/><\/svg>\n<span><b><span class=\"es\">Proveedor en Amazon Service Provider Network<\/span><span class=\"en\">Provider in the Amazon Service Provider Network<\/span><\/b><small><span class=\"es\">Ver nuestro perfil \u00b7 Advertising Optimization<\/span><span class=\"en\">View our profile \u00b7 Advertising Optimization<\/span><\/small><\/span><\/a>\n<\/div><\/section>\n\n<section class=\"aa-sec\"><div class=\"aa-w\">\n<h2><span class=\"es\">Tipos de anuncios que gestionamos<\/span><span class=\"en\">Ad types we manage<\/span><\/h2>\n<p class=\"aa-sub\"><span class=\"es\">Combinamos los formatos publicitarios de Amazon seg\u00fan el objetivo de tu marca: descubrimiento, consideraci\u00f3n y conversi\u00f3n.<\/span><span class=\"en\">We combine Amazon&#8217;s ad formats around your brand goals: discovery, consideration and conversion.<\/span><\/p>\n<div class=\"aa-grid3\">\n<div class=\"aa-card\"><h3>Sponsored Products<\/h3><p><span class=\"es\">Anuncios de producto en resultados de b\u00fasqueda y p\u00e1ginas de detalle para captar compradores con intenci\u00f3n de compra.<\/span><span class=\"en\">Product ads in search results and detail pages to reach shoppers with purchase intent.<\/span><\/p><\/div>\n<div class=\"aa-card\"><h3>Sponsored Brands<\/h3><p><span class=\"es\">Banners con tu logotipo y productos, incluyendo video, para posicionar la marca en la parte superior de la b\u00fasqueda.<\/span><span class=\"en\">Banners with your logo and products, including video, to place your brand at the top of search.<\/span><\/p><\/div>\n<div class=\"aa-card\"><h3>Sponsored Display<\/h3><p><span class=\"es\">Remarketing y audiencias dentro y fuera de Amazon para reconectar con quienes ya vieron tus productos.<\/span><span class=\"en\">Retargeting and audiences on and off Amazon to reconnect with shoppers who viewed your products.<\/span><\/p><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"aa-sec aa-alt\"><div class=\"aa-w\">\n<h2><span class=\"es\">C\u00f3mo trabajamos<\/span><span class=\"en\">How we work<\/span><\/h2>\n<p class=\"aa-sub\"><span class=\"es\">No solo activamos anuncios de producto: planeamos tu publicidad de punta a punta, con una estrategia por objetivo y etapa del embudo.<\/span><span class=\"en\">We don&#8217;t just run product ads: we plan your advertising end to end, with a strategy built around goals and funnel stages.<\/span><\/p>\n<ol class=\"aa-steps\">\n<li><div><b><span class=\"es\">Auditor\u00eda y objetivos<\/span><span class=\"en\">Audit and goals<\/span><\/b><span class=\"d\"><span class=\"es\">Auditamos tu cuenta, cat\u00e1logo, listings y campa\u00f1as actuales, y definimos contigo los objetivos de negocio: lanzamiento, participaci\u00f3n de mercado o rentabilidad.<\/span><span class=\"en\">We audit your account, catalog, listings and current campaigns, and define business goals with you: launch, market share or profitability.<\/span><\/span><\/div><\/li>\n<li><div><b><span class=\"es\">Investigaci\u00f3n de keywords y ASINs<\/span><span class=\"en\">Keyword and ASIN research<\/span><\/b><span class=\"d\"><span class=\"es\">Identificamos t\u00e9rminos de b\u00fasqueda, ASINs de la competencia, categor\u00edas y audiencias con mayor potencial para cada etapa del embudo.<\/span><span class=\"en\">We identify the search terms, competitor ASINs, categories and audiences with the most potential for each funnel stage.<\/span><\/span><\/div><\/li>\n<li><div><b><span class=\"es\">Planeaci\u00f3n y estructura de campa\u00f1as<\/span><span class=\"en\">Campaign planning and structure<\/span><\/b><span class=\"d\"><span class=\"es\">Dise\u00f1amos un plan de campa\u00f1as completo: Sponsored Products para conversi\u00f3n, Sponsored Brands (incluido video) para posicionar la marca y Sponsored Display para remarketing, con presupuesto asignado por objetivo.<\/span><span class=\"en\">We design a complete campaign plan: Sponsored Products for conversion, Sponsored Brands (including video) for brand presence and Sponsored Display for retargeting, with budget allocated by goal.<\/span><\/span><\/div><\/li>\n<li><div><b><span class=\"es\">Optimizaci\u00f3n diaria<\/span><span class=\"en\">Daily optimization<\/span><\/b><span class=\"d\"><span class=\"es\">Ajustamos pujas, presupuestos y palabras negativas todos los d\u00edas, y reajustamos el plan seg\u00fan los resultados de cada campa\u00f1a.<\/span><span class=\"en\">We adjust bids, budgets and negative keywords every day, and refine the plan based on each campaign&#8217;s results.<\/span><\/span><\/div><\/li>\n<li><div><b><span class=\"es\">Reportes y siguiente plan<\/span><span class=\"en\">Reporting and next plan<\/span><\/b><span class=\"d\"><span class=\"es\">Compartimos resultados claros (ACoS, TACoS, ROAS y m\u00e1s) junto con recomendaciones y el plan del siguiente periodo.<\/span><span class=\"en\">We share clear results (ACoS, TACoS, ROAS and more) along with recommendations and the plan for the next period.<\/span><\/span><\/div><\/li>\n<\/ol><\/div><\/section>\n\n<section class=\"aa-sec\"><div class=\"aa-w\">\n<h2><span class=\"es\">Qu\u00e9 reportamos<\/span><span class=\"en\">What we report<\/span><\/h2>\n<p class=\"aa-sub\"><span class=\"es\">M\u00e9tricas que conectan la publicidad con el negocio, en reportes semanales y mensuales.<\/span><span class=\"en\">Metrics that connect advertising to the business, in weekly and monthly reports.<\/span><\/p>\n<ul class=\"aa-kpis\"><li>ACoS<\/li><li>TACoS<\/li><li>ROAS<\/li><li>CTR<\/li><li><span class=\"es\">Conversi\u00f3n<\/span><span class=\"en\">Conversion<\/span><\/li><li><span class=\"es\">Ventas new-to-brand<\/span><span class=\"en\">New-to-brand sales<\/span><\/li><\/ul>\n<p class=\"aa-note\"><span class=\"es\">Reportes semanales y mensuales.<\/span><span class=\"en\">Weekly and monthly reports.<\/span><\/p>\n<\/div><\/section>\n\n<section class=\"aa-sec aa-alt\"><div class=\"aa-w\">\n<h2><span class=\"es\">Servicios de apoyo<\/span><span class=\"en\">Supporting services<\/span><\/h2>\n<p class=\"aa-sub\"><span class=\"es\">La publicidad rinde m\u00e1s cuando el listing y la oferta est\u00e1n listos para convertir.<\/span><span class=\"en\">Advertising performs better when the listing and the offer are ready to convert.<\/span><\/p>\n<div class=\"aa-grid2\">\n<div class=\"aa-card\"><h3><span class=\"es\">Promociones<\/span><span class=\"en\">Promotions<\/span><\/h3><p><span class=\"es\">Cupones y Prime Exclusive Discounts para aumentar la conversi\u00f3n y atraer nuevos clientes.<\/span><span class=\"en\">Coupons and Prime Exclusive Discounts to increase conversion and attract new customers.<\/span><\/p><\/div>\n<div class=\"aa-card\"><h3><span class=\"es\">Contenido A+<\/span><span class=\"en\">A+ Content<\/span><\/h3><p><span class=\"es\">Contenido A+ que comunica el valor de tu marca y mejora la conversi\u00f3n de cada listing.<\/span><span class=\"en\">A+ Content that communicates your brand&#8217;s value and improves each listing&#8217;s conversion.<\/span><\/p><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"aa-sec\"><div class=\"aa-w\">\n<h2><span class=\"es\">Certificaci\u00f3n<\/span><span class=\"en\">Certification<\/span><\/h2>\n<div class=\"aa-cert\">\n<svg width=\"64\" height=\"64\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#069b8c\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" style=\"flex:0 0 auto\"><circle cx=\"12\" cy=\"9\" r=\"6\"\/><path d=\"M8.5 14L7 22l5-3 5 3-1.5-8\"\/><path d=\"M9.5 9l1.8 1.8L15 7.2\"\/><\/svg>\n<div><h3>Amazon Ads Campaign Planning Certification<\/h3><p><span class=\"es\">Nuestro equipo cuenta con la certificaci\u00f3n de Amazon Ads en planeaci\u00f3n de campa\u00f1as.<\/span><span class=\"en\">Our team holds Amazon Ads certification in campaign planning.<\/span><\/p><\/div>\n<\/div><\/div><\/section>\n\n<section class=\"aa-cta\"><div class=\"aa-w\">\n<h2 style=\"color:#fff\"><span class=\"es\">Hablemos de tus campa\u00f1as<\/span><span class=\"en\">Let&#8217;s talk about your campaigns<\/span><\/h2>\n<p><span class=\"es\">Cu\u00e9ntanos de tu marca y te decimos qu\u00e9 oportunidades hay en Amazon Ads.<\/span><span class=\"en\">Tell us about your brand and we&#8217;ll show you the opportunities in Amazon Ads.<\/span><\/p>\n<a class=\"aa-btn es\" href=\"https:\/\/pakalb2b.com\/contactanos-subscribete\/\">Agenda una llamada<\/a>\n<a class=\"aa-btn en\" href=\"https:\/\/pakalb2b.com\/en\/schedule-a-call\/\">Schedule a call<\/a>\n<\/div><\/section>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amazon Ads \u00b7 PPCAmazon Ads \u00b7 PPC Agencia de Amazon Ads en M\u00e9xicoAmazon Ads Agency in Mexico Gesti\u00f3n de campa\u00f1as publicitarias (PPC) para marcas en Amazon.com.mx, Amazon.com y Amazon.ca.Pay-per-click (PPC) campaign management for brands on Amazon.com.mx, Amazon.com and Amazon.ca. Proveedor en Amazon Service Provider NetworkProvider in the Amazon Service Provider NetworkVer nuestro perfil \u00b7 Advertising [&hellip;]<\/p>\n","protected":false},"author":262951993,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"pages-2-0","meta":{"advanced_seo_description":"Agencia de Amazon Ads en M\u00e9xico: gestionamos campa\u00f1as PPC (Sponsored Products, Brands y Display) para marcas en Amazon.com.mx, Amazon.com y Amazon.ca. Agenda una llamada.","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_wp_convertkit_post_meta":{"form":"-1","landing_page":"0","tag":"0","restrict_content":"0"},"_wpcom_ai_launchpad_about_page":false,"_wpcom_ai_launchpad_gallery_page":false,"_wpcom_ai_launchpad_contact_page":false,"_wpcom_ai_launchpad_events_page":false,"_wpcom_ai_launchpad_video_page":false,"_wpcom_ai_launchpad_portfolio_piece":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"footnotes":""},"class_list":["post-3789","page","type-page","status-publish","hentry"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/PgeYSQ-Z7","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/pages\/3789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/users\/262951993"}],"replies":[{"embeddable":true,"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/comments?post=3789"}],"version-history":[{"count":5,"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/pages\/3789\/revisions"}],"predecessor-version":[{"id":3797,"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/pages\/3789\/revisions\/3797"}],"wp:attachment":[{"href":"https:\/\/pakalb2b.com\/en\/wp-json\/wp\/v2\/media?parent=3789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}